Done-for-You Marketing That Builds Pipeline for MSPs
Local content, competitor intelligence, prospect cultivation, and full-funnel campaigns — built specifically for managed service providers who need marketing that generates real sales conversations.
Your Prospects Are Searching. Your Competitors Are Posting. Where Are You?
Most MSPs know they need consistent marketing but lack the time, team, or expertise to execute. Generic social posts from template libraries don’t build trust. Blog content that ignores local signals doesn’t rank. And without a system feeding qualified contacts into your pipeline, growth stalls.
Cdaeris MSP Marketing Services solve this with a done-for-you engine that combines localized social posting, SEO-driven blog content, competitor monitoring, and prospect cultivation — all managed by a team that understands the managed services sales cycle.
A Complete Marketing Engine for Managed Service Providers
Localized Social Posting
20 branded posts per month across LinkedIn, Facebook, X, and Instagram. Every post injects your city, target industries, and differentiators — attributed to a named person at your company.
SEO Blog Content
Buyer-specific articles written for your geography and target verticals. Pre-loaded to WordPress, optimized for the keywords MSP prospects actually search.
Competitor Intelligence
Up to 5 local competitors monitored weekly. Content gap reports identify topics your rivals are ignoring so you can own the conversation in your market.
Local Trigger Posts
When a ransomware attack, compliance change, or cyber event hits your market, your post addresses it that week. Timely, localized, and attributed by name.
Prospect Cultivation
Up to 50 named target businesses receive weekly LinkedIn engagement building familiarity before outreach. Plus 100 verified ICP contacts per month fed into campaigns.
Email Campaigns & Nurture
Targeted email campaigns, designed newsletters, and quarterly prospect nurture sequences — all industry-specific and sent to your growing subscriber list.
Choose the Marketing Engine That Fits Your Growth Stage
Every tier is a standalone package — what you see is exactly what you receive each month. No inherited features, no guesswork.
Growth Package
Social + blog + email + local intelligence + competitor monitoring + client spotlights.
- 20 branded social posts/month (4 platforms)
- Up to 4 local trigger posts/month
- 1 client spotlight post/month
- 2 SEO blog articles/month
- 1 plain-English market report/month
- 2 email campaigns/month
- 3 competitors monitored monthly
- Monthly content gap report
- 1 lead-gen campaign kit/quarter
- Reputation monitoring setup
- LinkedIn profile audit included
- Geo-lock territory available as add-on
Authority Builder
Full inbound marketing with warm prospect cultivation, ICP list building, and authenticity content.
- Everything in Growth, plus:
- 3 SEO blog articles/month (1,000–1,200 words)
- 2 client spotlight posts/month
- 1–2 authenticity posts in owner’s voice
- Designed e-newsletter/month
- Prospect nurture sequence/quarter
- 30 warm prospect targets with LinkedIn engagement
- 50 verified ICP contacts/month
- SEO audit + on-page optimization
- Virtual Marketing Manager (bi-weekly calls)
- Monthly performance dashboard
- Quarterly human refresh call
Fractional CMO
Done-for-you full funnel — dedicated strategist, deep ICP, outbound pipeline, and sales enablement.
- Everything in Authority Builder, plus:
- 4 long-form blog articles/month (1,200+ words)
- 3 client spotlights + 2–3 authenticity posts
- 2 video scripts/month
- 50 warm prospect targets
- 100 verified ICP contacts/month
- 5 competitors monitored weekly
- Weekly content gap alerts
- Dedicated fractional CMO strategist
- Custom 12-month marketing roadmap
- Appointment-setting (SDR) outreach
- Paid ad management (spend billed separately)
- Full sales enablement kit
- 1 case study/quarter
- Weekly strategy calls + annual QBR
From Onboarding to Pipeline in 30 Days
1. Signal Intake
We learn your city, target industries, differentiators, named contacts, and competitive landscape. Every piece of content produced traces back to this intake.
2. Engine Activation
Within the first month, your content calendar, social posting, blog pipeline, and monitoring dashboards are live. You review and approve — we execute.
3. Pipeline Growth
Local trigger posts, prospect engagement, and email campaigns start generating inbound conversations. Monthly reporting shows exactly what’s working.
Features No Other MSP Marketing Provider Offers
Local Trigger Posts
When a cyber event hits your market — a ransomware attack at a local hospital, a new compliance mandate, a data breach at a business in your area — your social post addresses it that week. Timely, localized, attributed to you by name.
Competitor Shadow Monitoring
Up to 5 local competitors monitored weekly. Content gap reports surface topics your rivals are ignoring — topics you can own before they notice.
Warm Prospect Engagement
Your name becomes familiar in prospect feeds 60–90 days before any outreach. Weekly LinkedIn engagement on their content builds recognition. When you reach out, they already know who you are.
Authenticity Content
Posts written in the owner’s actual voice from quarterly or monthly refresh calls. Real observations, real stories, real name. These are the highest-engagement posts in every content calendar we manage.
Geo-Lock: Exclusive Market Territory
Available as an add-on across all tiers, Geo-lock guarantees that no competing MSP in your market receives the same content, signals, or campaign templates. One MSP per territory — you own your local content advantage.
Common Questions About MSP Marketing Services
What makes Cdaeris MSP marketing different from template-based services?
Every post, article, and campaign is built from your specific signal intake — your city, your target industries, your named differentiators, and your competitive landscape. Template services recycle generic content across hundreds of MSPs. We build a content engine unique to your market position.
How quickly will I see results from MSP marketing services?
Your content calendar and social posting go live within the first month. SEO-driven blog content begins building organic visibility within 60–90 days. Prospect engagement and pipeline conversations typically begin within the first quarter.
Do I need to create any content myself?
For the Growth tier, no — everything is done for you. Authority Builder and Fractional CMO tiers include quarterly or monthly refresh calls (30 minutes) where we capture your real stories and observations for authenticity posts. You talk, we write.
Can I switch tiers as my MSP grows?
Yes. Every tier is a standalone package. You can move up or down based on your growth stage, pipeline needs, and budget. Growth tier is cancel-anytime after 90 days; Authority Builder and Fractional CMO have 90-day terms.
What platforms do you post to?
LinkedIn, Facebook, X (Twitter), and Instagram. Posts are attributed to a named person at your company — the owner, lead tech, or sales leader — building personal brand alongside company visibility.
What is ICP contact list building?
ICP (Ideal Customer Profile) contact list building means we identify and verify decision-makers at businesses matching your target industries, geography, company size, and job title criteria. These contacts feed directly into your email campaigns, newsletter, and outbound sequences.
Ready to Build a Marketing Engine for Your MSP?
Talk to Chris about which tier fits your growth stage, market, and pipeline goals. No commitment — just a conversation about what’s possible.